Souvenir is a brand owned by the Souvenir Clubbing company which produces womenswear since 2011. Souvenir is a brand devised for the active woman, a woman who works, travels, spends time outdoors, yet one who pays great attention to detail. In the last years, Curvy and Kids lines are part of the collection too, as the aim is to dress every single kind of woman. Incessant research into materials and shapes, along with constant contact with the latest trends ensure the Souvenir collection is always fashionable. The company headquarters are situated in Centergross, one of the most important European hubs for the clothing market, a venue that offers amazing opportunities and where major brands have come to be and been given the chance to grow. Souvenir is present across Italy, where the brand is sold both in single-brand flagship stores as well as through wholesalers. What’s more, Souvenir garments are also sold via its e-commerce site, and they can also be found on major third-party sites, such as Yoox. This comprehensive strategy has enabled the brand to establish itself in just a few years while preparing to broach new markets too. In 2018, the business strategy is in fact moving in this direction: facing new markets and strengthening brand presence in markets where the brand is already present, such as China, Russia, Germany and Spain. Souvenir does business in the high-quality fast-fashion industry, in the womenswear segment. This is a new concept, which focuses on the qualification of suppliers and the impeccable selection of the supply chain, both upstream and downstream. The majority of suppliers are Italian, and they are required to comply with strict quality standards. Distributors are also carefully selected, guaranteed by the allocation of exclusive sales areas. Only prestigious locations have been chosen for our flagship stores, which are located in Florence, Padua, Dubai, Tirana, Almaty. And still opening!