The Floor Covering Institute is an international consultancy focused on all floor coverings. Founded by industry veteran Jim Gould and now led by President Dr. Brian Beakler, the Institute is an independent consultancy focused on the floor covering industry and related markets. Our consultants are experts with practical floor covering experience and pragmatic approaches to solving problems. Specific areas of expertise include legal services, flooring performance, troubleshooting, product development, flooring market/technical reports, mergers and acquisitions, expanding markets and channels, finding strategic partners, solving operational challenges, introducing companies and products to new, international markets, and using simple, social marketing techniques. FCI consultants are based throughout the US and Europe, with clients worldwide.