Tourists these days have a very short attention span! They demand an easy instant online ‘search’ and booking experience. BUKD wanted to offer the Balinese tourism operators an affordable effective online marketing strategy that did not require tech skilled staff and an expensive online marketing budget. These expenses and the online restructuring of their traditional business has sabotaged their growth gradually over the last 10 years. This means that the Bali tourism economy is under performing at a shocking level. Bali welcomes 4 million tourists per year and yet the majority of the tourism operators here are incapable of being found or take bookings online. This is the Balinese Tourism Industry billion dollar problem! During the 2020 Covid-19 global pandemic over 500 tourism companies collapsed causing over 100,000 lost jobs devastating the industry. So the time to launch a Bali tourism marketing innovation as substantial as BUKD has never been more crucial. At BUKD we offer a comprehensive online tourism marketing partnership. Tour inventory can be loaded into the BUKD platform within a day and start attracting bookings from a global network of tour agents and the biggest Online Travel Agencies websites the next.