A Roman gourmand once said, “We eat with our eyes first”. At Idea Chakki we’ve imbibed this adage as our business philosophy. We conceptualize and create content based on gastronomic discoveries, bringing alive the power of visual storytelling and combine it with easy-to-use, intuitively designed technology solutions. Solutions for F&B businesses that help them engage with customers and grow revenues. An initiative by three NDTV executives with over twenty of television programming, conceptualization, production and marketing experience behind them, Idea Chakki is pioneering a new way of gastronomic discoveries for the benefit of consumers as well as producers/marketers. Mr. Ratan Tata is a seed investor in the company which currently operates out of New Delhi & Paris.