The World Macadamia Organisation (WMO) is passionate about the world’s most untapped and undiscovered wholefood, the macadamia. As the global industry champion, the WMO represents the macadamia growing countries of the world. Our goals are simple – we’re here to develop a greater understanding and appreciation of macadamias while stimulating growth, creating demand, and providing the long-term foundations for a strong, sustainable market.