International communication and public relations within the luxury and lifestyle sector. - Corporate communication and PR: creation of communication strategies; Creation and management of international events; Content creation for digital platforms and traditional media. - Product communication & PR: content creation and placement for off-line and on-line communication. - Luxury and Sustainability: creation and Management of Corporate Social Responsibility, related programs and communication strategy management. - Cinema & Celebrities: celebrities endorsement strategy and management; optimization of the ambassador’s endorsement and communication campaigns; consulting on the ambassadors’ contractual agreement; placement and visibility opportunities on major movies and TV series; creation and management of events within major international cultural events. - Creative Consulting: creation of creative communications concepts. - Organization: communication department and international communication networks set up, re-organization and management.