The world has changed. We live in a world of information parity which has permanently altered the role of selling. In today’s world of ..“I want what I want, when I want it, the way I want it”..sellers are no longer control of the sale. Sales methodologies of the past are no longer sustainable. The one size fits all, off the shelf sales model is outdated and is no longer relevant in today’s data-rich environment. Today’s successful, high octane, forward thinking sales teams are built on a foundation of aligned strategies, market-proven processes and effective execution. They understand the power of the human factor and leverage an understanding of the social and human sciences in their daily operation. The Nova Consulting Group is a sales and business development consulting practice focused on the technology and consumer products space. Our sustainable sales methodologies leverage the data-rich environment that has redefined the role of selling. Underpinning our first-hand experience is a deep understanding of the social sciences of influence and decision making. Employing our unique understanding of the markets we serve and how the individual humans in those markets make decisions and are influenced, we help our clients create a sales strategy, process and execution plan that aligns our client’s revenue machine with the markets it serves. We live in a changed world. The rules have changed. To succeed you must adapt or risk irrelevance. We are here to help with our passion to serve those who entrust their futures to our guidance.