We are Africa’s premier quality assurance and accrediting body for practitioners who practice in areas of coaching psychology, coaching and consulting. The primary customer of the board is the buyers of coaching and consulting services. They want to answer the question: how do I know that the practitioner I am dealing with is the best person for the job, will have my interests at heart and will offer the highest level of service. How do we achieve this? We do this by accrediting or credentialing practitioners against standards of practice and ethics and supporting continuous professional development of these practitioners. The membership to the board is not perpetual but is renewable every two years, based on continuous professional development principles. So each of our members is guaranteed to represent quality at their designation level.