ID from the creative due initials Ingridlima e Douglasoler and mainly for the identity we build. In collaboration of brilliant minds we call Setters. IDsetters connects with the collective creativity to inspire aesthetics. More than setting trends, it’s about to invent values, co-create other realities through join forces to bring beauty. There are several trendsetters who disseminate trends, but who creates such trends? IDsetters set their identity in everything they do. We detected new values and write fashion stories to be told in various formats, such as collections, editorials, campaigns, videos. IDeological objectives: • Capture new signs in order to define the next aesthetics. • Create a large network expressing critical thinking to increase the fashion field. • Develop concepts, ideas, theories and projects aligned with a new sense of fashion. MISSION: To anticipate future scenarios. VISION: Connecting with the collective creativity, understand the spirit of time and filter into the next trend. VALUES: Set identity within the depuration of senses.