The "young urban professionals" is a young organization made possible through the association of old-timers and experts in their fields. The idea started in 1990 as an informal strategic cooperation amongst the associates. As the group interacted and worked in togtherness, the need to be incorporated was made clearer. Established in 1999, the Y.U.P. is a Lebanese owned company providing Training and Consulting Services in Lebanon and the Middle East region. Our corporate baggage assures a thorough understanding and know-how of the latest management schools enabling top-ranked employees of SME/SMI1 to achieve the highest level of workplace efficiency in an ever-increasing competitive information technology driven environment. To meet the most demanding of the corporate expectations, Y.U.P. ensures that our associates continually upgrade their skills and certification levels in the latest technologies and innovations. Our programs are constantly updated with the introduction of new technologies that provides for ongoing professional development. This enables Y.U.P. to provide quality and consistency in personnel training and organizational development. Y.U.P. 's commitment to working with corporate objectives and defining job requirements makes possible the formulation of a clearly defined course outline for organizations to place, prioritize, and quantify the costs and benefits of the Y.U.P. interventions. "Your business is our concern” has truly been the essence of our mission for 10 years. During this period we looked to integrate solutions for dozens of companies, helping them bring harmony and security to their operation. We went “all the way” with our support We went “all the way” with market coverage We went “all the way” perfecting our technique. Ten years later, our motto remains: all the way.