As the only CLASSICAL AND JAZZ MUSIC STATION in the Western Cape, FINE MUSIC RADIO (FMR) is peerless. We are committed to delivering the very best listening experience from classics and jazz to outside broadcasts, compelling content and social initiatives. According to BrandMapp 2020 audience research, FMR has approximately 113 000 LISTENERS in Cape Town. Our listeners are loyal and deeply vested in the station. When advertising plummeted because of the pandemic, we put out a call to our listeners who within about 100 days donated nearly 1 million rand. FMR is the only radio station in South Africa that broadcasts from a cultural centre the Artscape Theatre Complex on the Foreshore in Cape Town. We are also the only media organisation that broadcast the symphony concerts live from the Cape Town City Hall. At the 2019 Liberty Radio Awards, we won the award for Best Night-Time Show for these live broadcasts. As a community radio station, Fine Music Radio is mindful that our mandate is to serve the community, not only with music, but also upliftment. FMR listeners are motivated, altruistic and want to make a difference. Each year the station embarks on different campaigns to help the community. During the lockdown, we have steadily broadcast Public Service Announcements, (free advertisements for NPO’s). FMR has a ratio of 90% music to 10% talk. Our programming is accessible and entertaining for everyone. We remain committed to bringing our listeners the world’s most beautiful music. We bring soothing, melodic uplifting, beautiful and joyous notes to our listeners. Now, more than ever, we are the calm in chaos.