My Name is Richard Blacklock aka RB Lifestyle And Fitness. I am on a mission to empower as many people as I possibly can to transform their lives for the better. I have worked in and around the Fitness Industry for over 10 years and as a 45 year old man with a young family my main aim is to stay fit and healthy to share life experiences with them. I’m extremely passionate about helping people improve their lifestyles and wellbeing without having to live a restrictive life and will educate you how to maintain a balanced diet meaning you can still enjoy some “fun” foods whilst focusing on your goals whether they are Fat Loss, Increasing Strength, Body Composition or just General Fitness I will provide you with the programme, nutrition guidelines and inspiration to realize your goals whilst dispelling lots of Fitness Industry Myths as Bull Shit. Why Am I Different? – I serve all my clients to the same high standards that fit your needs as there is no “one size fits all” approach as everyone has different careers, activity levels, nutritional requirements, accountability needs and I will help you in all these areas and not just on the gym floor hence the reason I think of myself more as a Coach than a Personal Trainer. I can work with you in many different ways from 1-2-1, Online Coaching or in Small Group Personal Training and you can find more information about the services here. I’m definitely not about quick fixes, shakes or short term results and there’s so much conflicting information out there from all the various fitness instructors out there but I will provide you science based evidence that will help you reach your goals whilst we work on improving your mental & physical strength alongside an improved mindset and belief system. If you have any questions or would like to know more about any of my services then please use the CONTACT page and I will be in touch.