BAS is a management consulting company based in Italy and China. Over the years we developed an extensive experience in strategy development and analysis of consumer transactional data (particularly Fidelity Cards data). It was started up in 2009 by Riccardo Battaglia, leveraging on its 20+ years of experience in management consulting and its long-time experience in China. We work side by side with our clients to understand the market, define the most appropriate strategy and implement it. In our projects, we dedicate our best efforts to solve the business needs of our clients and deliver high quality results.