4.0 Cellars, the unified tasting room, retailer, and wine club featuring Texas wine pioneers Brennan Vineyards, Lost Oak Winery, and McPherson Cellars, has relaunched as the Texas Wine Collective. The move allows them to take Texas wine to new heights through enhanced vintner collaboration, expanded tasting room capacity, new guest experiences, and the ability to develop innovative wine brands that express the region’s unique character.