We are a Technology company that do software, data analytics, automation and personalization at scale using Artificial Intelligence (AI) and Machine Learning (ML). We work with your teams to optimize customer journeys and deliver outstanding experiences that customers have come to expect. Since our launch on 04/04/04, we’ve had one mission – to enable you with disruptive digital customer experience technologies, with a view to increasing revenue and improving the customer experience. To consistently exceed your customer’s growing expectations, we’re able to capture data from every touchpoint along the customer journey and transform points of friction into flares of opportunity. We create software, hardware and services to help organizations transform operations, right from front-office customer touch points to back-office support centers and everything in between. Our comprehensive portfolio of Customer Experience, Employee Experience, Transaction Experience and Customer Journey Analytics solutions are designed to drive efficiency, profitability and further reduce costs. Headquartered in Dubai, United Arab Emirates, 4POWER are present across the Middle East, Africa & India and a growing partner network in 12 countries – serving a wide variety of organizations in the region.