ChennaiLive is 104.8FM is a locally involved radio station aimed at educated and informed people of Chennai. It focuses on local happenings, information and issues relevant to the life in today’s Chennai. It features intelligent speech, by way of discussions and debates with studio guests and listeners calling the station. In between the intelligent and stimulating talk, the station plays the best of Tamil and International music recorded over the years combined with the best songs of the moment. The philosophy of the station is to bring together a wide range of opinions and viewpoints existing in the city with a profound history, a proud present and a bright outlook for the future. The station has a team of presenters who are professional, intelligent, challenging and provocative as well as fun and entertaining. They have the ability to interest, engage and empathise with the local audience. The team is highly active and visible in the community with outside broadcasts (OBs) and live appearances to promote and support local events. This gives listeners the sense that this is their station for their city. The station continuously engages with senior professionals from such diverse fields as entertainment and media, industry, government and non-governmental organisations and other opinion leaders for their advice on the station’s programming policies.