Icons4u Inc. operates as a direct response marketing company. The company provides strategic planning solutions, including research, knowledge base development and analysis, marketing planning and program development, interactive advertising and print media, direct mail, direct public relations and viral marketing. It also offers creative services, such as creative platform and conceptual theme development, art direction, graphic design and illustration and production, as well as provides Web design and production, database marketing and analytics. The company serves companies and corporations in various industries, such as high-tech, media, telecommunications, and consumer packaged goods.