Technology Companies are often started/founded by Inventors, Scientists and Engineers around Technology Platforms that create the core of their invention. In order to achieve commercial success, these Technology Platforms need to be turned into Products which: - address existing customer needs or problems - simply and clearly demonstrate features/benefits using appropriate sales tools - efficiently utilise defined Go-To-Market Strategy - have intuitive value proposition, shortening customer acquisition time through direct or indirect sales channels - provide an early life, dynamic adoption feedback, allowing adaptation of either value proposition or sales approach methods - create an association between the product and "solution", increasing brand value Excelsior provides services that helps clients transform their Technology Platforms into Products and strengthen the business case with potential investors through assisting development of targeted Commercial Business Strategy, Market Approach (Go-To-Market) and Sales Channels Management systems. Our aim: To practically help Tech Companies develop revenue streams and reach required maturity, strengthening the case for further external investment or formation of own (internal) Commercialisation functions.