In a world where people brag about ‘high quality’ content, ‘unique’ designs and ‘game-changing’ strategies, we believe that impeccable content is more than the sum of a writer’s vocabulary and grammar and that the best designs are the ones that don’t draw attention to themselves. As for strategy, for us, it’s the rulebook by which the game should be played from the very beginning. After 20 years of managing content and 14 years in the digital marketing industry, our co-founders have summarised their learnings into the Invictus ethos - matter over fluff, solutions overselling, and lake view over corner office. Hence, each of our clients receives a tailor-made Invictus Treatment … because strategies aren’t sold in packages. Talking of clients, we feel bragging about bigwig brands is a bit pretentious. We could highlight the social media success of our campaigns for Blackberry, Trip Advisor, Karbonn Mobiles, etc. Case studies can also be made about the content strategies that we drafted for Ricoh, NEC Japan, and Josh Talks. Also, branding of Alive Clinics, Ninkasi Microbrewery, and RightTap App wasn’t a mean feat either. But our modesty gets the better of us. So we’ll just let our work speak on our behalf.