Our model was built for the top 1% of independent financial advisors working in affluent markets. We guide you to predictably attract Shared Purpose® -- those cherished relationships in which the gratitude flows in both directions, and the give/receive dynamic flows so naturally, you forget who-hired-who. Consider the fact that, in your best relationships, you find yourself nailing it more often than in neutral or crunchy relationships. When you’re in that mode, there’s actually a repeating pattern of behavior in play: something you’re doing before-during-and-after. Most entrepreneurs don’t realize the pattern is there, and even if you did, it can feel illusive. It’s tough to read the label from inside the bottle. In Brand Development, we dig deep into the minds of the founders and rainmakers to reverse engineer your existing Shared Purpose relationships. We capture those repeating patterns of behavior, and private-label them, creating a Unique Story with tangible themes and vernacular to predictably attract Shared Purpose. Next, Brand Coaching drives ROI: we role play the use of your Unique Story in the real world. Over time, you achieve a Unique Story Culture: your gifts are tangibly present with everyone and everything you seek to touch or influence.