ASAAT HORECA is the Food Service division of ASAAT (Al Sharq Al Aqssa Trading Co. LLC and specializes in the supply of products to the Hotels, Restaurants and Catering sectors of the UAE. Incorporated in 1969, ASAAT is widely recognized as one of the pioneers of the UAE FMCG Distribution landscape and has played an integral role both in the growth and development of the UAE over the years and in the fabric of communities that binds our burgeoning market together under the extraordinary leadership of the UAE's visionary Rulers. Al Sharq Al Aqssa (ASAAT) is considered to be one of the premier FMCG and Food Service distribution specialists in the UAE, striving to provide the best quality of service to both our customers and our brand guardians. Together, we endeavor to create customized solutions to ascertain the most effective method of driving sales forward, improving reach and visibility whilst all the time ensuring the total satisfaction of all our valued customers. ASAAT HORECA provides our clients with a wide-ranging portfolio of commodity and Branded products catering to the wide variety culinary tastes prevalent in our markets. Wether you're looking to find a trusted and reliable supplier with the expertise to service your hospitality requirements or you're looking for a knowledgable distributor with the capability to build your brand across our territory, ASAAT is here for you and ready to be "Your friend in Hospitality". CALL US NOW and AcceSs All Areas Today! ASAAT’s extensive distribution network extends across the UAE, spanning Co-operatives, Hypermarkets, Supermarkets, Convenience stores, Groceries, Hotels, Restaurants, Caterers, Wholesalers, Institutions, Cinemas and Online Retail. Together with our unrivaled network of Gulf and MENA Partners, ASAAT is the right choice for companies looking to make an impact and embrace the future.