Failing It Up celebrates failures! Failing It Up’s mission is to Break the stigma attached to Failing. The stigma attached to Failing is an issue that needs to be talked about in public forums. Failing It Up will inspire people to look at Failures with Positivity and overcome the fear of failure. Failing It Up has launched Failing It Up With The Masters through which we’ll be sharing talks of how beautifully these achievers failed to reach where they are today. Failing It Up also aims at providing Learning and Support to people out there who are struggling to cope up with failures. Fear of Failure is one issue which is crippling our society in many ways. This is because the general perception about failure is negative. People feel failing is something negative to be ashamed of. When people who have a negative perception about Failing are unable to cope up with failures they either end up harming themselves or the outside world. Successful people understand the true value of failures as they have overcome the fear of failure to be where they are today. Failing It Up aims at Breaking the Stigma attached to Failing. To do so we are interviewing achievers from every field who will share how their failures are an integral part of their Success Story. We are what we are, and we do what we do, thanks to four core values that drive our purpose of creating awareness about the stigma attached to failing. Empathy Sharing Responsibility Learning and Support