wayfinding & brand engagement | minutes matter Established in 1981, Richards develops wayfinding and graphic information systems that enhance interior and exterior spaces. We create environments that optimize brand impact, encourage customer interaction, and leave positive, memorable impressions. Our “people first” approach combines insight and innovation to help individuals get to where they need to go. Whether it be hospital visits, museum strolls, campus tours, Richards’ small team of bright, innovative specialists, have a passion for guiding others the right way.