Business Plan Writer came about because a group of business advisors (and their clients) needed it. It is software that grew out of, and its design was shaped by, real people using it to write their business plans. It is aimed at people who are writing their first business plan and is more like a comfortable and familiar tool and ally rather than a shiny new stranger that needs a lot of time to learn how to use. We believe (unlike others) that people and not software should be in control. Some software tools can take a long time to learn how to use - and the user is not in control whilst trying to figure out how to make something happen. Whilst it can be nice to learn new things - we need to get things done and we like to stay in control. And the way we keep people in control is by making our software very user friendly and really useful.