Founded in 2011, Tree Intelligence is a research-based consultancy company specialized in mapping and monitoring Influence Networks and digital Business Ecosystems, uncovering Trends, Campaigns (pro and against), Behavioral Movements and Innovation opportunities for organizations such as: Coca Cola, Mondelez, Natura and Turner Entertainment, among others. Tree Intelligence monitors influence networks in topics such as: R&D: New Markets, Open Innovation, identification of Rising Starts; Sustainability: Labelling, LCA, organics; Food & Beverages: industrialized vs non-industrialized, ingredients substitution; Biotechnology: GMO and Transgenics; Cosmetics: Controversial Ingredients, Alternative Methods, Labelling, Packaging; Health: KOL, common and rare illness (e.g. Diabetes, Obsesity and Cancer), Alternative Therapies; Technologies: GreenTech, FinTech. Leaded by its CEO, Ignacio Garcia, Tree Intelligence developed LIVINGNETHOS: a social platform for digital knowledge discovery that integrates online tools for data connectivity, infovis and insights creation in a network-oriented and collaborative way. LivingNethos is now being used for private and public projects by researchers, professionals and enterpreneurs around the world.