DMR is a tech company that uses Artificial Intelligence to create intelligent datasets to help analysts and researchers discover actionable insights. Our team uniquely combines the skill-sets of software engineers, data scientists, market researchers and analysts.  With the explosion in use of social media, it is essential for every brand and organisation to be able to understand what is being said about them and other players (online) and why, in order to effectively manage their performance and make profitable decisions. DigitalMR has developed listening247® specifically for the purpose of deriving actionable insights by accurately annotating big data. listening247® was not only created for the market research department but is rather a holistic solution that can be used for the benefit of several organisations and use cases, such as M&A, trading, customer service, business development, sales, marketing etc. DigitalMR has presence in numerous countries and works with blue-chip multinationals such as Bloomberg, P&G, SABMiller, DIAGEO, Radley, Vodafone, YPO, Saxo Bank, Nielsen and many more.