Play On is a performing arts company that showcases Australia’s most acclaimed young classical musicians alongside the country’s best electronic artists, connecting audiences and performers through its unique and unconventional concert format. Recognising a global shift in the way audiences engage with live music, Play On was founded in 2016 to create an entirely new musical experience. Pairing a set of classical chamber music with a set by an electronic musician, Play On has upended and revitalised the concert experience. Held in unconventional spaces and with innovative programming, Play On is about creating an accessible, inclusive and affordable musical experience that attracts new and diverse audiences to both classical and electronic music.