PLEASURE FACTORY is the Italian specialty communications company part of CnC GROUP devoted to well being and leisure market. From PLEASURE FACTORY and the genius of Angelo Orazio Pregoni, a new brand revolutionized the world of niche perfumery: O’DRIU'; its aim is to create a new brand in niche perfumery directed to demanding customers, that yearn for really exclusive products. So, the O’DRIU' philosophy is simple: high quality, original products, made to create intense emotions, and to identify their customers.