Glass Roots Marketing is a boutique marketing firm specializing in performance marketing services for Insurtech clients. We leverage both 1st and 3rd party data and technology to create an optimal ecosystem of marketplace buyers and sellers. We take a highly collaborative approach that produces bottom line results for all partners. Our lead marketplace is comprised of: real time inbound phone calls of consumers actively seeking a quote in a specific industry (insurance or financial services), full form leads of consumers who have visited and filled out their information including contact info and desired product info on our owned and operated web properties, and clicks for consumers who have filled out a form expressing interest in a product and then have further expressed interest in learning about a specific company by clicking a call to action. All three of these products are generating consumers who are actively shopping for quotes in various categories including: Auto, Home, Health, Life, and Commercial Insurance in addition to Financial Services. All leads are scored and delivered to our partners in real time.