Launched in 2019 by Media Partners Asia (MPA), AMPD uses passive measurement to provide customer behaviour data and insights across the online landscape in 13 Asia Pacific and international markets. Our clients include online video platforms, content producers and studios, telecom and pay-TV operators, and advertising agencies. AMPD software decrypts title level consumption and first view data for online apps across categories including video, music, gaming and commerce. The fusion of title level and first view data with AMPD metadata and supply level databases to drive category insights.