Global Acquisition t/a Demographica is a specialist digital database marketing agency with headquarters in Johannesburg South Africa. Demographica is South Africa's leader in digital (email & SMS) marketing and boasts the largest and most responsive opt in marketing database in the country. Brands use the various segmentation options within our database to send out email and SMS adverts to targeted segments in the database. The database consists of over 1.5 million people and is formed under a brand called the SA Consumer Initiative. We are members of the Direct Marketing Association (DMA) of South Africa and have achieved their Center of Excellence accreditation. We are also members of the Digital Media and Marketing Association (DMMA) of South Africa.