In 2017, Bouchra Réjani launched WeMake, a production and creative studio based in Paris. The studio creates, produces and distributes original scripted and unscripted content for the French and international market. The studio brings together the new generation of creative talents and the best of executive producers. WeMake has tied strategic alliances with creative studios for the development and production of both scripted and unscripted content among which NBC Alternative Studios, MGM and Fox for the US, Talpa Network (John de Mol) and Warner for the Dutch market and CJ&EM in Korea. WeMake develops and produces for linear channels and streaming platforms among which; Netflix, Prime Video, Discovery +, M6, France Télévisions, Canal + in France, SBS 6 and RTL4 in the Netherlands, Fox Studios in the US , Mediaset in Italy and the public channel 2M in Morrocco. Before founding WeMake, Bouchra Rejani was the C.O.O of Shine France (Newscorp-Elizabeth Murdoch), the leading TV French production company of hit formats (The Voice, Masterchef, The Island, Running Wild...) and of scripted shows (The Tunnel for Sky and Canal+). Prior to this position, Bouchra was C.O.O of FremantleMedia France (Pop Idol, Got Talent, Going For Gold, Family Feud, Farmer Wants a Wife). She started her media career in London as Project Manager at Fox FamilyWorlwide (Newscorp). Before that, she graduated from Nantes Business School (Audencia) and worked for KMPG (Audit & M&A) for 3 years. Bouchra strongly advocates for a better representation of the French Society on screen, to better promote diversity and inclusion. She was part during four years of the local OFCOM (C.S.A) at the Diversity Observatory to push boundaries and set quotas. She produced the award-winning series of short films (Citoyens Visibles) to promote the richness of diversity in France, which was broadcast on all French channels.