Rasasi is a pioneering family-owned Middle Eastern fragrance house with four decades of mastery over the art and science of perfume alchemy. Synonymous with elegance and sophistication, Rasasi offers an unrivalled array of classic and contemporary Arabic perfumes, opulent natural oils, agarwood, and incense products. Rasasi prides itself on tailoring perfect fragrances for the discerning perfume connoisseurs. The Rasasi story is rooted in humble beginnings - from a single store in Dubai’s Deira souq area, to an extensive retail footprint of 165 elegantly - designed stores in leading malls and prime market locations across the UAE, KSA, Oman, Kuwait, Bahrain and Qatar, and exports to 80 countries across the globe. Inspired by the rich culture and traditions of the Middle East, Rasasi has created a rich heritage in scent artistry, bringing together a state-of-the-art manufacturing facility in Jebel Ali Free Zone, an agile product development division, latest technology, and a luxurious retail experience that has time-and-again set new benchmarks in regional retail. Rasasi has taken the in-store customer experience to the next level by introducing the new-age experiential concept with its flag-ship store in The Dubai Mall. The brand continues to remain an anchor retail attraction for many leading shopping malls across the region.