Our Vision: To become the most valuable emerging pharmaceutical company in Egypt and to be one the best 20 companies in Egypt. Our Mission: Why we are here? (Customer, Product, Location). We are a pharmaceutical company, looking for producing the highest possible quality, products of medicated cosmetic, dietary supplements, and medicines. Our company keen to expand and spread inside and outside Egypt interested in the quality of internal and external state of products. Our Strategy: Having three new lines each five years, and our new product capture at least 10% of the Egyptian market during the 1st five years of its (slandered) launch.