Ideali acquires TC Media’s 1:1 Marketing Solutions and Data Insights unit to create the most significant player in the Canadian data driven marketing sector At Idéali, we help our clients to deliver a unique customer experience to each individual. To achieve this goal, we maximize the combined value of your transactional, behavioral and declarative data. We support an increase in your sales, leveraging segmentation and personalization solutions that take advantage of your existing data, technologies, and marketing programs. Our services: - Strategic consulting; - Technological solutions implementation; - Marketing program production. Specialities: Email, Ecommerce, Business Analysis, Customer data management, Customer data warehouse, Marketing resources strategic planning.