RK Change Consultants was born out of a firm belief that companies need to look at their business in a holistic manner, like a system, build and manage brand equity, train their people beyond their current job description if they and their company are to win in a VUCA world that keeps challenging the status quo. The need to make room beyond the next marketing campaign or product launch thinking in order to stay competitive and thrive where others have failed. It is not a luxury, it is a must.