Scandinavian Academy of Fashion Design (SAFD) is located in the heart of Copenhagen and has, during a period of more than 85 years, trained many of the leading designers, stylists and business people in the Danish and international world of fashion. Today it is internationally known and respected for, as formulated by Createur Erik Mortensen: “Not only having interpreted and taught about fashion, but also having insisted on inspiring students to discover the heart of all forms of creativity, fashion and esthetics. The shool has maintained an admirable level of prestige which is too high for those who intend to accept the easiest solutions.“ Graduates of SAFD have achieved great recognition and success both nationally and internationally. Amongst others, can be named: Margit Brandt, Henriette Zobel, Susanne Rutzou, Bendikte Utzon, Lene Sand, Rene Gurskov, Rikke Ruhwald and Bitte Kai Rand. The aim of SAFD is to educate designers who with their ressources will be capable of developing a quality product encompassing identity and personality. Designers who have learnt to observe and analyse our environment, so that they are able to comply optimally with customers’ wishes. The school has furthermore taken on the challenge of constantly developing and improving contacts with industry. The staff of professional instructors are all employed in the world of fashion; either in production or with their own brands. Thus they are constantly contributing with the latest trends whilst also creating contact between industry and students. SAFDs strength lies in the creative approach to education in design. The positive, dynamic and creative atmosphere of the school stimulates the students to develop their personality, originality and individuality. This is a development which, through fundamental, factual and creative studies, endows the graduating student with an ability to realise design projects for industry, brands or their own production.