Illuminoo is a high-tech software company, based in the Netherlands and founded by leading experts in Artificial Intelligence (AI), Deep Learning, Neural-Symbolic Computing, Human-Machine Interaction and Behavioral Psychology. Our mission is to help people and organizations reach their full potential using the power of our unique reflective AI technology, called NOOMI®. This technology combines real-time data and human experience into powerful solutions for positive health and personal development. NOOMI® contains state-of-the-art machine learning that is optimized to process real-time data on your device. Whether it is audio, video, motion or any other data, NOOMI® is able to learn about complex patterns in real-time data locally without requiring online services or storage. This makes NOOMI unique and private by design. NOOMI® is the result of 10 years of scientific research on Machine Learning, Explainable AI and Human-Machine Interaction and has been applied in several groundbreaking solutions in sports, healthcare and energy trading.