Originally a network of dental practitioners devoted to making orthodontics affordable to patients, Joovence has decided to offer its in-house technology to any practice looking to offer better patient care through digitalisation. Joovence’s proprietary platform is designed to optimize conversion by facilitating the patient journey. It uses CRM logic combined with payment solutions and online treatment monitoring to increase practices' conversion rates. Joovence can combine this platform with premium dental aligners packaged without hidden costs and priced in a granular manner related to the duration of treatments. Finally, Joovence can assist dental chains in the development of their own aligner brand, offering a complete package comprised of software, aligners, and personalised packaging. Joovence is based in Paris and was founded in early 2018.