RxPhoto is a HIPPA compliant cloud storage photo management software. RxPhoto’s tools make medical practices more productive and successful in the dermatology, aesthetics, plastic surgery, vein treatment and wound care fields. It allows practices to take control of their clinical photography from capturing a photo to expectation management and marketing. The RxPhoto platform combines mobile and cloud technology to streamline the process of capturing and managing medical photos. The “NewU” Software helps aesthetic physicians use their photos to market and illustrate services on their website or at the point of care. “HealthVU” is a HIPAA compliant web portal which allows physicians and patients to securely access medical photos from their home or office.