Everyone likes stories, so here's the story. In the modern age, companies know a lot about customers, but we've lost the personal, intimate human connections that create devoted life-long relationships. The result... most customers know little to nothing about the companies from whom they buy. Proper storytelling is the most effective way to connect with your audience, but few companies take the time to actually infuse their communications with real, relatable, and genuine stories The Best Why was created to help companies transform regular customers into enthusiastic influencers through the use of stories. We are not a creative nor a PR agency. We help you work better with every external resource to tell your story. Hou have a story, right?