'Pressy' A common nickname for "Prescott." Also, what I, David DeKeyser, briefly wanted to be called when I went to college. 'Prescott' A surname coming from the Old English for "priest's cottage." Also, my middle name. 'Cottage industry' A small scale, focused collection of services that are unique and exclusive. Also, what I can offer up in the field of specialized and tailored consulting and strategy for music, radio, media marketing and promotion.