David Long, president of Long Jewelers, boasts the largest collection of world-class designer lines between Washington and Atlanta. You'll become a believer when you enter our Virginia Beach Boulevard showroom – the largest jewelry showplace in Virginia! The world's top designers, as featured in publications such as Town & Country and InStyle, adorn the cases in the remarkably spacious store. Names like Hearts on Fire, Tacori, Verragio, Mikimoto, and Omega head the list too numerous to mention. With all the attention focused on the designer lines, Long hasn't forgotten the basics: Good Customer Service and Value! "We are one of the few jewelers offering onsite custom design and jewelry, watch and eye glass repair. Nothing leaves the shop!" says Long. In the market for a new diamond? Long Jewelers is the largest direct importer of Israeli Diamonds in the area, including the Lazare Kaplan Ideal-Cut Diamond, "The World's Most Beautiful Diamond" and the Hearts on Fire Diamond, "The World's Most Perfectly Cut Diamond."