Our Purpose: We strive to orient students with the skills required to succeed as optometrists in the business world. Beyond your education, your communication skills and knowledge of business management and the industry are going to help you get a job. Whether it is private practice, HMO or academia, we want to help you formulate a business plan and develop the skills you need to become successful in any mode of practice you choose. In addition to supplementing your clinical education, we want to help you expand your network; who you know is just as important and what you know.