Ever felt that people are a bit quick to judge? That’s because we are! Research shows we make up our minds about someone in a matter of seconds – and what’s more, we’re reasonably good at it. First Impressions are the fundamental drivers of our relationships. A first impression triggers our process for analysing another person. Your goal should be to know: • How to project appropriate images for different situations • How to master the impression you give to others and the perception others have of you. The key components of image are: • Behaviour – your attitude, values and body language • Voice – your communication style • Appearance – your personal image