An International Awarded Sustainable Lifestyle Brand based in Cairo - Egypt. Aims to design for a cause and to create a social and environmental positive impact through design. Reform offers a wholerange of furniture, home accessories & fashion accessories, were all its designs are made with Plastex; a 100% eco-friendly handmade fabric that translates the need for environmental sustainability. Reform has been awarded: 2019 RO Plastic Prize by Rossana Orlandi, MILAN, ITALY 2014 Cartier Women's Initiative awards, presenting Middle East and North Africa, DEAUVILLE, FRANCE 2014 Silver A’ Design Award, under the theme of sustainable products and green design, COMO, ITALY 2013 SaloneSatellite 2nd prize Award at Salone Internazionale del Mobile in MILAN, ITALY 2012 First golden Award at Design+Industry in CAIRO, EGYPT