88 Prestige Brands Inc. (88 PBI) is the official and exclusive distributor of Rudy Project. Our company aims to provide a convenient one-stop shop for quality sports gear for the active, health-conscious Philippine market. The Italian brand was initially geared towards athletes, but now caters to a large lifestyle segment. After the success of the brand, 88 PBI thus aimed to be the number one purveyor of brands promoting active lifestyle and well-being.