nk was established in 1997 by Natalie Klein, as it was originally born as a multi-brand store. Along the way, nk’s own brands were also developed: nk, nk collection and nk sun. nk’s biggest strength is its unique curation of styles and brands, which is done by Natalie herself. She personally selects the most relevant pieces and trends in fashion for her clients. nk’s principles in caring for its clients are: observation, respect and feeling. Careful OBSERVATION, allows nk to see beyond itself, thus valuing everything and everyone with sensibility and vision. By doing so, nk recognizes the importance of every detail. Acting with FEELING brings empathy and meaning to all nk’s activities, making people feel appreciated and cherished. All of these factors combined make for nk’s commitment to assuring its clients the best experience, prioritizing quality in all its products, and going beyond plain beauty, aiming towards excellence.