Beauty For Real has been developed with custom, high tech formulas and beneficial, natural ingredients along with smart, innovative packaging. By eliminating confusion and simplifying the process of product selection with an expertly curated collection of only the most essential beauty products, Beauty For Real is beauty simplified. It all started with a simple idea — to create the ultimate essentials for real women. As a professional makeup artist with over 25 years experience, founder Leslie Munsell noticed a gap in the beauty market for a simple, yet expertly curated collection of makeup, body and hair goods. So, she set out to formulate an affordable luxury product range with skin-loving, anti-aging ingredients that yield staying power, uncomplicated application and immediate results in minutes. “Beauty For Real is a carefully chosen product selection of high performing items that women can use everyday to easily and effortlessly look their best,” Leslie says “It’s the ultimate in beauty for the active woman on the go and in-the-know.” -Leslie Munsell @lesliemunsell Key Product Features: - Essential products range in shades for women of all ethnicities, ages and skin types. - Luxurious, cutting edge formulations that engage the senses while caring for, enhancing and protecting the skin. - Skin-loving, plant-derived antioxidants and essential oils. - Innovative designs, including built-in mirrors and LEDs, for perfect on-the-go application. - Cruelty Free + Paraben Free. - Made in the USA.