Sustainability Monitor
www.susmon.comSustainability Monitor (Susmon) analyzes marketing communications from the world’s leading brands. Sustainability marketing means that a brand is positioned as actively aligning with environmental and societal issues. This is increasingly important to all brands, particularly multinationals, who account for the lion's share in sales globally. But who is saying what and where? Susmon researches brand social communications, to explore how brands are engaging with and leading sustainability initiatives. We uncover: Which actions are they sponsoring? Where is their share-of-voice? How do they compare with one another? And much more. Armed with a Susmon report, marketers have the full picture of their competitors' strategy and in turn, are able to inform better their own strategy.
Read moreSustainability Monitor (Susmon) analyzes marketing communications from the world’s leading brands. Sustainability marketing means that a brand is positioned as actively aligning with environmental and societal issues. This is increasingly important to all brands, particularly multinationals, who account for the lion's share in sales globally. But who is saying what and where? Susmon researches brand social communications, to explore how brands are engaging with and leading sustainability initiatives. We uncover: Which actions are they sponsoring? Where is their share-of-voice? How do they compare with one another? And much more. Armed with a Susmon report, marketers have the full picture of their competitors' strategy and in turn, are able to inform better their own strategy.
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City (Headquarters)
Canterbury
Industry
Employees
1-10
Founded
2018
Social
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